Insights

Thoughts, leadership, and updates from your friends at WDG.

Natalie Brown - November 9, 2018

Creating Strategic Content for a Successful Redesign

Evolving with the trends. This year WDG made some changes. We did some self-reflection and worked tirelessly to complete a project of our own. We refreshed our brand and are in the…

WDG employees in a meeting
Natalie Brown - October 12, 2018

Why You Should Be Using Multivariate Testing

Is Testing Strategic? WDG provides our clients with a process that constructs effective websites. We focus on the fundamental elements of strategy, design, and development when building a site. We must utilize…

Natalie Brown & Tracy Pacana - October 8, 2018

WDG Presents: The Feedback

The Feedback WDG is excited to announce our newest creative endeavor, Podcasts! “WDG Presents: The Feedback” is a digital industry podcast featuring expert voices from our agency. The podcast will feature topics…

Natalie Brown & Tracy Pacana - August 13, 2018

The National Interest and Contegix: The Value of Partnerships

The National Interest WDG works closely with clients and partners in order to provide thorough and attentive  performance. WDG constructed a site redesign and migration onto a Drupal site for The National…

Natalie Brown & Tracy Pacana - August 6, 2018

The Importance of Improving Your Site’s Conversion Rate

Conversion Rate KPI (Key Performance Indicator) goals help to measure the effectiveness of your sites UX/UI, which you can read more about in our last post. One of these important KPI goals…

Tracy Pacana - July 30, 2018

Why KPIs are Necessary for Your Website

Using KPIs Setting KPIs (Key Performance Indicators) to determine what has been accomplished and what is yet to be achieved, will positively increase conversion rates. Through KPIs, user experience and UI must…

Natalie Brown & Tracy Pacana - July 25, 2018

Learning from Discovery – Shark Week

Shark Week Every year the Discovery Channel hosts one of the most exciting TV events of the year: Shark Week. Millions of people watch the show, whether it be for the exhilarating…

Contegix
Natalie Brown & Tracy Pacana - July 18, 2018

Contegix Partnership Success

Hosting WDG is privileged to be partnered with Contegix, an IT hosting firm. Contegix is known for delivering exceptional customer service and infrastructure intelligence. They provide solutions to complex business challenges in…

Natalie Brown & Tracy Pacana - July 16, 2018

CRM Integrations With Associations

Associations WDG’s relationships with many associations are often brought together through the need for CRM integrations.  We are experts on how to create simple, convenient and streamlined sites through integration of Customer…

Natalie Brown & Tracy Pacana - July 12, 2018

What is GDPR? (General Data Protection Regulation)

GDPR (General Data Protection Regulation) Wondering what all of those pop-ups are asking you to accept a website’s privacy policy update? The General Data Protection Regulation (GDPR) has sent companies scrambling over…