How to Get the Most From Salesforce Integrations
Are you leveraging Salesforce to best support your company? Salesforce's CRM, cloud products, and app integrations can handle customer relationships by focusing on sales, marketing and support processes. Learn how experts customize user experience, management, and analytics with the Salesforce CRM.
The Importance of Drafting Wireframes
Wireframes, simply put, are vital steps in the user interface design processes. They help design and strategy teams visualize and anticipate content while organizing overall site structure. They are also a great way to begin developing meaningful interface solutions.
7 Reasons Why Drupal is Great for Content-Heavy Websites
While the battle between Drupal and WordPress is guaranteed to be a longstanding one, the benefits of choosing Drupal for content-heavy websites are undeniable. With immense flexibility, a huge open source community involvement, massive database accommodation capabilities, and impressive security measures, Drupal is the powerful choice for your content-based website.
The Importance of Stakeholder Buy-In
High level stakeholders provide valuable strategic objectives for overall project direction. When working on a marketing or technology initiative, engaging higher-up members of the organization can be more valuable than simply meeting the aims of the engagement. In order to guarantee success on all levels, garner stakeholder involvement and participation as early as possible to […]
Why Your Marketing Team Should Lead Your Website Redesign
The state of the market has changed for website redesign, development, and maintenance. Companies initially relied on their internal IT teams to control and update their website. In the past, our web development team expected client stakeholders to be Chief Technology Officers (CTOs) who would focus on the technological capabilities and needs for their organization’s […]
Why Drupal is No Longer the Preferred CMS for Medium-to-Large Organizations
Drupal has been a reputable content management system since the early 2000’s. The original purpose was to provide users new ways of exploring website development; it has also been dubbed the “community publishing system” and prides itself on collaborative development. Of course, Drupal is a powerhouse in offering multiple functionalities such as wikis, blogs, and […]
Why Associations and Nonprofits are Redesigning Their Websites
Our digital strategy team has noticed a new pattern of challenges and needs from associations and nonprofits seeking website redesigns. Organizations are going through a transition period where their members or readers are demanding more value, especially if users are part of a paid membership. Most organizations have gone through a redesign 3-4 years ago. […]
The Pros and Cons of Infinite Scroll
Infinite scroll is a highly popular–if not divisive–design choice. Choosing whether or not to utilize infinite scroll can impact user experience, lead generation, and much more. Infinite scrolling is a technique which prevents the browser scroll bar from reaching the bottom of the page. Instead, the content is extended as the user scrolls further down […]
How To Create a Successful Online Resource Center
First of all, what is a resource center? What can be considered a “resource”? For many of our clients and others in their industries, a resource center is a centralized hub for content created by their organization, usually for use by their target audiences. Our team has increasingly seen resource centers as pain points for […]
WordPress Security Tips for the Nontechnical Web Manager
WordPress Security Tips for The Content Manager Whether you are a non-profit, corporation, small business or large, an online presence is key to your success. Your website serves as the primary gateway for new business and maintaining relationships. It is your virtual office where your current and future clients can learn more about your mission […]