You probably associate WDG with WordPress and Drupal design and development, and that’s a good thing. We specialize in building custom designed websites using these two CMS’s, but even the most amazing website will only get you so far. It is important to create a web presence that shows off your area of specialty, and also your business’s personality. This will help you connect with your audience on a more personal level and grow your traffic.
If you are looking to increase traffic to your site, we have some helpful tips for you.
One of the most important strategies to building a successful online presence is to be active on social media. Increased engagement on sites like Facebook and Twitter will show your clients that you are interested in hearing from them and building relationships. One way to show that you are eager to connect with your clientele is to incorporate Facebook and Twitter feeds on your site.
While this is done frequently, it is rarely done eloquently. We have clients constantly telling us that they want to display their tweets and statuses but they want to make sure it is done in a way that doesn’t detract from the design of the site. At WDG, we have experience building social feeds into the design of your site so they look natural, modern, and not thrown in last minute.
While getting people from your website to your Facebook/Twitter pages are important, it is also important to drive traffic from these social media sites to your website. After all, once we have finished your custom designed and developed WordPress or Drupal site, you are going to want to show it off! At WDG we are happy to offer social media consulting and advertising to our clients.
When employed correctly, Facebook can increase traffic to your website many times over. Just today I was writing up a social media report for a client. In the first six weeks since we began our social media services with them, they have seen an increase of 431% in number of referrals to their site from Facebook. With regards to Twitter, they have seen an increase of 433% in number of referrals.
The Web Development Group offices are located in Old Town Alexandria but we are in no way confined to Virginia. We work with clients in North Carolina, and of course throughout Maryland, Virginia, and DC. So even if you aren’t our direct neighbor, we still want to help you improve your web presence. A website developed on WordPress or Drupal by WDG will allow for complete customization. We would love to hear from you!