Popular sites using Drupal include United Institute of Peace, Whitehouse.gov, General Electric, eBay, The Economist, NCAA.com, HHS.gov, The Weather Channel, Tesla Motors, and Louvre Museum. See the full Drupal Showcase.
The Intended Audience
Big Name Users
Ideal Drupal Users
For many of the reasons laid out in this page, Drupal is an ideal CMS for Government agencies, nonprofits, trade associations, education institutions, foundations, and large corporations. Drupal is well suited for complex, content heavy, and high traffic websites, as well as those with large resource libraries and databases.
Tools for Creating Content
Easy to Use Interface for Content Managers
Writers, editors, and site administrators can contribute to a Drupal site with no HTML or coding experience due to the simple WYSIWYG (What You See is What You Get) editor. Drupal’s WYSIWYG interface allows for writing, editing, and adding content as easily as in a Word document. Using simple menu buttons, you can also add images, formatting, and hyperlinks.
This browser-based platform allows multiple users simultaneous access for editing the site from any computer, a useful tool for a large organization.
Highly Customizable with A Large Module Library
Drupal sites are highly customizable, featuring a Lego-like framework that can be built to exact specifications. Drupal boasts a large user community, with thousands of designers contributing to the module library. There are modules for a wide variety of website features, including ShareThis for social media, Image Effects for photo editing, calendar plugins, CAPTCHA, Google Analytics, and metatag plugins. The most recent upgrade from Drupal 7 to Drupal 8 made the integration and use of contributed modules easier and even better than before. There are tens of thousands modules currently available for nearly any website need you could imagine.
A responsive design build allows for seamless content viewing across various devices. With 77% of Americans now owning smartphones, a mobile accessible site is more important than ever. Drupal and the related modules allow you to be confident that your site will work seamlessly on any number of devices, whether at home, at the office, or on the go.
Is a Technical Background Needed?
In short, no. Drupal’s frontend is optimized for easy use for content managers, writers, editors, and company leadership. The technical aspects of Drupal are handled on the backend by the team you hire to design and build your site.
Example of Great Modules
- Admin Toolbar – Replaces the popular admin menu module in Drupal 8, providing responsive rollover menus.
- Backup and Migrate – Helps to easily schedule database backups for your Drupal site.
- Field Group – A helpful module for organizing your content types. You can organize fields into tabs, accordions, and more to give your content editors a better experience.
- Google Analytics – A simple module to let you configure Google Analytics in Drupal and track your users and pageviews.
- Linkit – Simple and easy to use for adding links to your site.
- Metatag – Designed to configure your site’s meta tags.
- Redirect – Almost every new site needs to incorporate a large number of redirects for old page URLs. The Redirect module makes it easy.
- Simple Sitemap – Helps create XML sitemaps for search engines.
- PathAuto – Automatically generates relevant and easy to remember URLs for pages.
- BigPipe – Helps speed up page load times to avoid losing users.
- ShareThis – Allows you to add social media buttons for easy sharing across different sites.
Flexible Content Architecture
You will find many navigation and menu modules to help create a flexible content architecture. This allows you to easily organize a large, content-heavy website. Our work with Learning Without Tears illustrates how to create flexible layouts on Drupal while providing detailed examples of complex integrations and custom search solutions. The Panels module in Drupal allows developers to create customized layouts for numerous uses, letting you create more sophisticated ways to display your content.
Powerful In-Site Search
Apache Solr can be used in place of the core search module on Drupal for enormous gains in power and speed. The search functionality alone is one of the most compelling reasons to use Drupal over other CMS’. Both high and low traffic sites with large databases can be slowed down by poor search functions that create a bottleneck. Apache Solr also enables complex searches, indexing attachments (like pdfs) and searching on multiple sites. A great example of using Apache Solr for in-site search can be found on World Shakespeare Bibliography, now showcasing more than 120,000 records. Drupal can also accommodate Swiftype, which is run on Apache Solr as a SAAS service.
Drupal is highly flexible and allows for integration with third-party APIs (application programming interface) as well as the creation of your own API endpoints. An API allows you to communicate from server to server in order to exchange information such as published content, user information, or rich media.
Drupal also makes SSO (Single Sign-On) with other systems simple using OAuth like Google Apps or a SAML-based integration like Salesforce. SSO allows a user to use one login across multiple sites without sharing your password across these sites. Essentially, you can login to one site and be authenticated to access many different sites without needing to log in to each one.
APIs and SSO are critical in making your website work seamlessly with popular third party platforms like SalesForce and Netforum. On Learning Without Tears, we integrated Plus Live Insights to handle cumbersome product licenses for educators so they could focus on teaching instead of paperwork.
Drupal also has the ability to “run headless,” meaning you can publish content to Drupal’s powerful tools and see it as a notification on a entity like an Apple Watch or billboard. This provides additional flexibility by incorporating new functionalities which support Drupal’s status as a leading CMS.
Drupal has key modules designed to handle content migration, even for large sites. While a developer could manually migrate all content on a small site, such migration is risky for a large, content-heavy site. This module allows for a systematic migration of all of content without the risk. Our work with the United States Institute of Peace demonstrates how the information architecture team migrated and reorganized USIP’s content to be more intuitive and user-centric.
Current Version Features
Drupal 8 has new features that make it easier than ever to use, including new fields, new field locations, and simplified field names. It also uses CKeditor, an updated and simplified text editor that makes posting content more like editing a Word document, as well as a Quick Edit feature and responsive images that allow for easy resizing. There is also a helpful Tour button to guide you as needed. Drupal has made multilingual sites much easier to manage with four key modules added to the core.
Drupal 7 vs. Drupal 8
Drupal’s most recent upgrade has made key functionality improvements. Many of the best modules have now been moved into the core, and Drupal has also made it easier to use contributed modules. Drupal has shown huge and meaningful improvements with each upgrade, dramatically increasing its usability and power.
A Solid Foundation
For System Administrators
Drupal is highly scalable, making it popular with large and complex organizations that have high traffic sites. Drupal improves website performance through caching, especially for logged-in users, reducing page load times and resource requirements. Drupal has multiple types of opcode caching add-ons for PHP that can provide a substantial benefit to a slow site and greatly reduce CPU usage (process time).
Most Secure CMS
If implemented correctly and maintained properly, Drupal has proven to be a secure open source CMS with framework applications. Drupal is mature, stable, and designed with security in mind; for this reason, many large organizations rely on Drupal as the main CMS used to power their websites or web applications. Drupal has one of the best security teams available, advanced hosting providers, and one of the largest open source community of developers contributing to the CMS.
The Open Source CMS Ecosystem
Why Open Source is Great
Open source software has its source code available with a license in which the copyright holder provides the rights to study, change, and distribute the software to anyone, for any purpose. Open source software may be developed in a collaborative, public manner and is the future of development for several reasons. One key advantage of open source software lies in the sheer volume of its members. With so many people contributing to the platform, problems can be quickly and efficiently fixed through a wide variety of insights, methods, and abilities. Web Developers have created modules and plugins for nearly every possible need. Proprietary software, on the other hand, often gets buggy and is riddled with rigid or outdated command philosophies. With open source, you can continually adapt to create the best product possible.
Drupal is an open source platform that has a large user community which regularly contributes to repositories like GitHub. By virtue of the sheer numbers of developers and designers working on Drupal, there is a broad knowledge base contributing code and participating in Drupal groups on LinkedIn, Subreddits, and more. Because of this, there is always an answer to your next Drupal question.
The Bottom Line
Cost of Drupal
The average cost structure of a Drupal build is about $50k-$75k for medium-sized websites and $75k-$500k for large enterprise sites. The cost considerations for Drupal can include strategy, design, and implementation.
Why Choose Drupal over WordPress and other CMS'
While WordPress is an excellent CMS, Drupal is often the best choice for complex, content heavy, and high traffic websites, as well as those with large resource libraries and databases. Drupal is extremely powerful, flexible, functional, and secure. In general, Drupal is more suited to large and complex sites. WordPress may be slightly easier to use, but it lacks the depth and power that many large businesses and agencies need in a professional site.
Folger caters to a wide breadth of audiences with a customized Drupal website and revitalized digital presence.
The United States Institute of Peace relies on Drupal’s platform security to prevent, mitigate, and resolve conflict around the world.
The award-winning IT solutions provider offers streamlined capabilities with the power of Drupal.
The D.C.-based startup is revolutionizing the online learning world with effortless administration through Drupal.
Utilizing flexible layouts in Drupal to innovate learning for students of all levels.
Why You Should Integrate Apache Solr with Drupal 8
WDG integrated Apache Solr for faceted search for the United States Institute of Peace website redesign on Drupal 8 with custom filters and landing pages.
7 Reasons Why Drupal is Great for Content-Heavy Websites
Drupal is great for content-heavy websites because of immense flexibility, a huge open source community involvement, massive database accommodation capabilities, and impressive security measures.