Web Trends Roundup: September 7 – September 13

Web Trends Roundup

We’ve rounded up the latest news in web trends for the week of September 7, 2016 – September 13, 2016.


ANALYST COMMENT:

New digital advancements are already upon us in September. Of course, there is the iPhone 7 and iOS 10, but we are also looking towards hints of widespread content automation and Twitter’s (finally) longer tweets! Other disruptions include e-commerce trends, micro apps, and diversity quotas among ad agencies. Check out the details in our roundup below.


TOP STORIES

Reuters is the latest large news agency to embrace content automation

MEDIA: TechCrunch

BYLINE: Lora Kolodny

DATE: 13 September 2016

TOPICS: Content automation, artificial intelligence, content innovation

 

SUMMARY: Reuters recently struck partnerships with Graphiq Inc. and Wibbitz Ltd., to automate the creation of simple graphics and video clips, respectively. While they are not the first news site to incorporate content automation alongside human-generated news stories, this story does hint at a larger trend towards widespread news content automation.

 

The Future of Design According to 7 Web Visionaries

MEDIA: Awwwards

BYLINE: Nichi Porets

DATE: 13 September 2016

TOPICS: Web design, web trends

 

SUMMARY: 7 respective web designers share their expectations on the future of web design, as it pertains to new technologies, storytelling trends, virtual reality, and current design capabilities.

 

Twitter’s new, longer tweets are coming September 19th

MEDIA: The Verge

BYLINE: Chris Welch

DATE: 12 September 2016

TOPICS: Twitter, social content, social media
SUMMARY: On September 19th, Twitter will reduce types of content count toward the platform’s 140-character limit. Media attachments (images, GIFs, videos, polls, etc.) and quoted tweets will no longer reduce the count. The extra room for text will give users more flexibility in composing their messages.

 

RELEVANT STORIES

YouTube Community finally brings social networking to Google’s video platform

MEDIA: Digital Trends

BYLINE: Saqib Shah

DATE: 13 September 2016

 

SUMMARY: YouTube announced the launch of Community, a new social networking feature aimed at helping creators connect with viewers.

 

Facebook and Twitter take steps to wipe the web of fake news

MEDIA: Digital Trends

BYLINE: Trevor Mogg

DATE: 13 September 2016

 

SUMMARY: Set up by Google-backed FirstDraft, the newly formed network will work together to create a voluntary code of practice and also launch a collaborative verification system for journalists and social media companies to ensure the integrity of news reports.

iOS 10 review: the coming of age of apps

MEDIA: TechCrunch

BYLINE: Romain Dillet

DATE: 13 September 2016

 

SUMMARY: iOS 10 provides a new era for app usage, new messenger capabilities, and a new platform for app developers.

 

Reaching New Prospects Through Snapchat Marketing

MEDIA: Salesforce

BYLINE:  Kim Honjo

DATE: 13 September 2016

 

SUMMARY: As Snapchat has become more marketing friendly, this article provides a few tips to make the most of the changes.

 

A Dozen Digestible Takeaways from 2016’s E-Commerce Benchmarks Study

MEDIA: Moz

BYLINE: Alan Coleman

DATE: 12 September 2016

 

SUMMARY: Moz has condensed their 2016 e-commerce study into 12 key points.

 

Why app development is going micro

MEDIA: TechCrunch

BYLINE: Peter Yared

DATE: 11 September 2016

 

SUMMARY: Due to the complex task of developing native apps for an enterprise, app developers have been moving towards the much simpler “micro” app, which normally focuses on a single purpose rather than providing numerous features.

 

Why Content Marketing’s Future Depends on Shorter Content and Less Content

MEDIA: Moz

BYLINE:  Ronell Smith

DATE: 8 September 2016

 

SUMMARY: A compelling argument for the reduction of content for most content-creating organizations.

 

Agencies have mixed responses to brands’ diversity quota demands

MEDIA: Digiday

BYLINE: Jessica Davies

DATE: 8 September 2016

 

SUMMARY: After General Mills and HP have both announced diversity quotas on hiring ad agencies, various people have commented on the effectiveness of quotas and the pervasiveness of the problem of diversifying any workforce.

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