Blog

Kristin Culverwell AAPA

Top Tips for a Successful Website Redesign Process

Brittany Estes October 16, 2017

We break down top insider tips and tricks for a successful website redesign with clear stakeholder goals, process insights, project timelines, and more. Kristin Culverwell, Director of Publishing and Digital Operations at AAPA, gives us some great insights to make the process as smooth and successful as possible.

art student kid

WDG’s GiveBack DC Helps #GiveArt to Local Students in Need

Brittany Estes October 4, 2017

Find out how WDG's GiveBack DC initiative helped give art supplies to urban students in need in Washington, DC at Truesdell Elementary. Hear what the kids have to say about the importance of art education here!

marketing content mistakes

Top 10 Content Marketing Mistakes for Your Website

Brittany Estes September 28, 2017

Learn how to avoid the top content marketing mistakes in order to increase your search engine rankings and expand your website marketing reach. Ensure SEO best practices, engage in omni-channel marketing techniques, and follow best practices to maximize your content influence.

The Best Real-Time Personalization Techniques for Your Website

Brittany Estes September 20, 2017

Use real-time personalization techniques and services like the ones we explore here to elevate the user experience and increase website conversion rates.

google experiments analytics a/b testing

How to Use Google Analytics Experiments

Brittany Estes September 14, 2017

Learn how to use Google Analytics Experiments for targeted A/B testing in order leverage data-driven decisions for increased web traffic and conversions.

Peter Slutsky WordrPress VIP

The Next Digital Wave: WordPress Spreads Across the U.S. Government

Brittany Estes September 13, 2017

Peter Slutsky, Director of Platform Services at Automattic/ WordPress.com VIP, discusses WordPress as a full bodied CMS for large scale, government sites.

arlington, VA metro

Announcing WDG’s New Clarendon Office in Arlington, Virginia!

Brittany Estes September 8, 2017

WDG will have a brand new office space in Clarendon in Arlington, VA in 2018 with a sleek new design and incredible amenities with metro access. We will be hosting meet ups, exciting events, our GiveBack initiative, and much more in the gorgeous new space, so stay tuned on our social media for more information!

How to Use Social Media for Content Marketing Strategy

Brittany Estes September 6, 2017

See the best tips and tricks for using social media in your website content marketing strategy. We breakdown Facebook, Twitter, Instagram, and LinkedIn best practices to help you increase traffic and generate leads.

SEO guide

SEO Starter Guide to Increase Search Engine Rankings

Brittany Estes August 28, 2017

Improve your content marketing efforts and increase your search engine rankings with our top tips from this SEO starter guide for your website. We explore how to best use headings, alt text for images, long vs. short tail keywords, and meta descriptions, and more.

keywords increase site traffic

How to Use Keywords to Increase Traffic to Your Website

Brittany Estes August 23, 2017

Use our guide to keyword planners, tools, SEO best practices, and analytics to help plan and execute a keyword strategy to increase traffic to your website. We break down how to use short vs. long tail keywords in context with trends and evergreen content to help you drive traffic to your site and increase conversions.

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